Retail & 'Art of the Table'
HB Group, through its subsidiary United Fashions, is one of the leading fashion retail organisations in Libya.
The Group aims to become, by a significant margin, the leading operator across many retail sectors in Libya and the wider North African region. This will be achieved through long term partnering with top international brands and operators, opening a mixture of single and multi-brand stores, both stand alone and mall based.
The retail sector in Libya is still in a very early stage of development. The Group have a clear competitive advantage to drive further development and effectively shape the future retail landscape in the country. The Group currently manages over 15 retail brands through stores in Tripoli and Benghazi, with an aggressive expansion plan being executed to broaden and deepen the market penetration of existing and new Group partners.
HB Group's current portfolio includes international leading brands such as Marks and Spencer, Mango, Benetton, La Senza, Terranova, Next, Oviesse, Aldo, and Monoprix. New properties throughout Libya, and in Tunisia and Morocco, are currently under development to further support the current brand portfolio and develop new partnerships.
The Group has also expanded the product portfolio to include "Art of the Table". Brands in this sector include Christofle, Villeroy and Boch, Baccarat, Leonardo, Asa, Luminarc, Guy Degrenne and others.